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施振榮：宏碁沒有落實企業王道
Nov 19th 2013, 14:23

【王鈞生／台中報導】施振榮數日前決定重返宏碁，受到各界關注。今日履行台中建經協會去年邀請，特地南下演講「品牌經營與王道」，他表示，企業王道是利他主義，透過賺錢手段，最後為社會創造雙贏價值，「而宏碁沒有賺錢，就是沒有落實王道。」

施振榮表示，企業責任與個人責任並行，才能創造社會隱性價值，因此決定重返宏碁、創造個人價值。但他不提宏碁現況及策略運用，並表示仍在思考方向、尚須要時間。

施振榮南下談品牌經營與王道，認為企業要落實王道，必須先賺錢。陳恒芳攝

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